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| Title | [Letter -- Preliminary Findings from April 1971 Screening] |
|---|---|
| Organization Author | William Esty Company, Inc. |
| Person Authors | Simek, Regina E. |
| Document Date | 19710702 (July 2, 1971) |
| Document Type | Letter |
| Bates Number |
506052584/2583
|
| Bates Defendant | 506052584/2583 |
| Bates Plaintiff | RJM063442/3441 |
| Keywords | Corporate Marketing Strategies , Consumer Surveys , Research , Youth , Tobacco Use |
| Collection | Mangini |
| Pages | 2 |
| Persons Mentioned | Clawson, Jerry L. , Blevins, R. A. Jr. , Haller, T. P. |
| Corporation | R.J. Reynolds Tobacco Company |
| Notes | Pages are reversed (2nd page comes first). |
| Description | Letter giving preliminary data from April 1971 Screening. Includes discussion of depth of study desired of young smokers (14-20). |
| Litigation Usage | Mangini v. R.J. Reynolds Tobacco Company, Civil Case No. 939359 , Stamped Produced by RJRTC in Humphrey |
| Date Added UCSF | 20020709 (July 9, 2002) |
| Date Added Industry | 19990120 (January 20, 1999) |
| TID | bky62d00 |
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