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| Title | PAPERBACK BOOK ADVERTISING |
|---|---|
| Person Authors | SANDS,W |
| Document Date | 19740227 (February 27, 1974) |
| Document Type | MEMO, MEMORANDUM ; BUDG, BUDGET/BUDGET REVIEW; CHAR, CHART/GRAPH; MRRT, MARKET RESEARCH REPORT |
| Bates Number |
03066225/6230
|
| Collection | Lorillard |
| Pages | 6 |
| Person Recipients | AVE,JR; MAU,TH; SMITH,RE |
| Person Copied | KATZ,H |
| Organizations Mentioned | BW, BROWN & WILLIAMSON; COSOPOLITAN; DEKADT; ESQUIRE; FCB; PLAYBOY; TIME |
| Persons Mentioned | REED,W |
| Characteristics | ATCH, ATTACHMENTS MISSING; MARG, MARGINALIA; UNCO, UNCODED LIST |
| Brands | KENT; NEWPORT; OLD GOLD; TRUE |
| File Number | 03066050/03066314/MICRONITE 2 PRODUCT TEST |
| Litigation Usage | STMN/PRODUCED |
| Minnesota Request Number | R1-004; R1-127 |
| Area | BRAND MANAGEMENT & ADVERTISING |
| Site | N3 |
| Date Added UCSF | 20020201 (February 1, 2002) |
| Date Added Industry | 19980605 (June 5, 1998) |
| TID | cls71e00 |
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