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| Title | ADVERTISING RESEARCH REPORT. LUCKY STRIKE FILTER ""TRUMPETER"" :40/LUCKY STRIKE MENTHOL ""SHAKE HANDS"" :20 ON-AIR TEST. |
|---|---|
| Author | RJR |
| Document Date | 19671025 (October 25, 1967) |
| Document Type | MARKETING RESEARCH |
| Bates Number |
500581157/1169
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| Collection | RJ Reynolds |
| Topic | SMOKING BY-PRODUCTS; YOUNG ADULT SMOKING; ELECTRONIC MEDIA |
| Pages | 13 |
| Copied | BLEVINS R;HIND JF;JUDGE CH III;RECHHOLTZ RA;SANDEFUR TE JR;SMITH WS JR;GRAY H;SUGG WA;STEWART BR;BRESNAHAN JJ;WEBER AG;ALBANESE JA;ODEAR RM;LAMBETH CK;OBER BERNARD;JACKSON B;HALLER TP |
| Mentioned | B&W;RJR;LYNCH TRANSCRIPTION SERVICE;JACKSON CE |
| Characteristics | Y |
| Brands | L&M;LUCKY STRIKE |
| Minnesota Request Number | MINNESOTA 1RFP93 |
| Request Number | 1RFP4 |
| Date Shipped | 19961031 (October 31, 1996) |
| Area | MDD;MDIC |
| Box | RJR2131 |
| Date Added UCSF | 20020201 (February 1, 2002) |
| Date Added Industry | 19980227 (February 27, 1998) |
| TID | hba79d00 |
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