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| Title | Eclipse: A Whole New World for Smokers |
|---|---|
| Document Date | 19950000 |
| Document Type | Video |
| Bates Number |
514660009
|
| Genre | Corporate Communication |
| Keywords | secondhand smoke ; tar ; nicotine ; marketing ; safer cigarette ; cigarette brands ; cigarette design ; fire ; social behavior ; fire safe cigarette |
| Collection | Multimedia |
| Running Time | 00:13:27 |
| Access | Minnesota Depository | UCSF |
| Access Now At | Internet Archive |
| Topic | SMOKER ATTITUDES RE: SMOKING AND HEALTH HAZARDS AND ADDICTION; CONSUMER VIEWS RE: TAR AND NICOTINE LEVELS; SAFER CIGARETTE; ECLIPSE; SMOKING BY-PRODUCTS; YOUNG ADULT SMOKING; ELECTRONIC MEDIA |
| Originating Collection | R. J. Reynolds |
| Organizations Mentioned | FTC |
| Persons Mentioned | F Barbara ; F BILL |
| Characteristics | Y |
| Description | Marketing video touting the benefits of Eclipse, R.J. Reynolds' cigarette with no ashes, less tar and nicotine, and less secondhand smoke. |
| Minnesota Request Number | MINNESOTA 1RFP65;MINNESOTA 1RFP61;MINNESOTA 1RFP69;MINNESOTA 1RF |
| Area | CREATIVE SERVICES;AUDIOVISUAL;SHEPPARD JD |
| Trial Exhibit | TEXAS PLEX |
| Date Added UCSF | 20060616 (June 16, 2006) |
| Date Added Industry | 19990107 (January 7, 1999) |
| TID | ogq03d00 |
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