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| Title | HOW ADVERTISING WORKS: COMPETITION IN A MATURE MARKET |
|---|---|
| Document Date | 19940200/E |
| Document Type | REPT, REPORT, OTHER |
| Bates Number |
2046926889/6890
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| Master Bates | 2046926829/6924 |
| Collection | Philip Morris |
| Pages | 2 |
| Organizations Mentioned | COUNCIL OF ECONOMIC ADVISORS |
| File Number | 2046926828/2046926925/BRIEFING BOOK - RESPONSE TO SURGEON GENERAL'S REPORT ON SMOKING RELEASED ON 000223 - TI, RJR TALKING POINT. |
| Litigation Usage | STMN/PRODUCED |
| Minnesota Request Number | STMN/R1-025; STMN/R1-072; STMN/R1-092; STMN/R1-093 |
| Area | NICOLI,DAVID/OFFICE |
| Site | W6 |
| Date Added UCSF | 20020201 (February 1, 2002) |
| Date Added Industry | 19980605 (June 5, 1998) |
| TID | pen65e00 |
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