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| Title | EXPLORATORY MARLBORO STRATEGIC RESEARCH AUSTRALIA |
|---|---|
| Organization Author | LEO, LEO BURNETT AGENCY |
| Document Date | 19900223 (February 23, 1990) |
| Document Type | BRRE, BRAND REVIEW ; PHOT, PHOTOGRAPH |
| Bates Number |
2048571302/1384
|
| Collection | Philip Morris |
| Pages | 83 |
| Person Recipients | LUND,N |
| Organizations Mentioned | AIR SUPPLY; AMERICAN DEMOGRAPHICS; AMERICAN EXPRESS; AUSTRALIANS; AUSTRALIA NOW; BREAKER MORANT; DALLAS; DANGAR RESEARCH GROUP; DYNASTY; GALLIPOLI; INXS; LBCO US; LB AUSTRALIA; LEVIS; LITTLE RIVER BAND; MCDONALDS; MIDNIGHT OIL; NATL GEOGRAPHIC; PRODUCT + BRAND IMAGE ASSN; WENDYS |
| Persons Mentioned | EASTWOOD,C; GIBSON,M; HOGAN,P; LONDON,J; MARTIN,W; MINOGUE,K; SHARP,KF; TERRILL,R; WAYNE,J; YAPP,P |
| Brands | MARLBORO;BENSON & HEDGES; PETER JACKSON; WINFIELD |
| Litigation Usage | STMN/PRODUCED |
| Minnesota Request Number | STMN/R3-014 |
| Area | MARKET RESEARCH/FTC COLLECTION 1990-91 |
| Site | N124 |
| Date Added UCSF | 20020201 (February 1, 2002) |
| Date Added Industry | 19980605 (June 5, 1998) |
| Physical Attachments | 2048571302/2048571384 |
| TID | plt75e00 |
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