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POSITIONING STATEMENT.

Title POSITIONING STATEMENT.
Document Date 19830825 (August 25, 1983)
Document Type MARKETING PLAN;REPORT
Bates Number Previous Bates 501255778/5782 Next Bates
Collection RJ Reynolds
Topic YOUNG ADULT SMOKING
Pages 5
Organizations Mentioned BECK B
Persons Mentioned BECK B
Characteristics Marginalia
Brands CAMEL;MARLBORO;WINSTON;CAMEL NON FILTER 70;CAMEL LIGHTS 85;CAMEL 85;CAMEL LIGHTS BOX 80;CAMEL LIGHTS 100;CAMEL BOX 80
Minnesota Request Number MINNESOTA 1RFP93
Date Shipped 19961031 (October 31, 1996)
Area MARKETING;BRAND MANAGEMENT;HALL LW JR;VP MARKETING DEVELOPMENT
Box RJR2306
Date Added UCSF 20020201 (February 1, 2002)
Date Added Industry 19980227 (February 27, 1998)
TID uxs49d00

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